Reuse

REUSE

REUSE, Store Front Design for “Swabian Boyd” 2018

REUSE, Store Front Design for “Swabian Boyd” 2018

Focus: Branding

Swabian Boyd reuses tires and takes the risk of making luxury products with them. To complete this challenge Swabian Boyd emphasize the want to give tires a new connotation; to be associated with something other than dirt, sut, and most importantly cars. Instead, be associated with elegance, class, luxury and poise.